Warm Market Prospecting Will Suck You Dry

MLM started back in the 1950's. I would go out on a limb here to say that most of your warm market have been involved with some type of home business. Principles remain constant, product or opportunity does not matter. Usually it starts with an invite to some sort of party or home meeting, right? Someone in your neighborhood gives you a sample. How about the dreaded call from your relative that has gotten involved with another one of those Pyramid Schemes.

The concept of being able to work from home and fire your boss has been around for decades. The days of Rich Devos and Jay Van Andle going door to door selling Amway are long gone. Don't get me wrong, Amway is a great company with great products and still a global opportunity that has billions in sales every year. Belly to belly prospecting is not a viable way to market your business to strangers. For the most part, more on that later.

If it wasn't for Amway paving the way I don't think the home business industry would be what it is today. What really needs to change is the idea of making a list of your friends and family, when you start your business. Four out of five successful marketers will tell you that they do not use this technique to build their business. Todays world-wide economy uses the internet for a large amount of their market. If your not then your leaving money on the table.

Here is the problem with making a list of friends and family. Sure you get started with a product or opportunity and you're really excited. Sponsors provide a generic list to jog your memory of everyone you know or come into contact with. Memory jogger, you have one right? Examples of this would be your mail carrier, teachers, friends, family, neighbors, church or other social club friends...etc. Anyone could make a list like that pretty quick and most of us would have a large list.

Excellent, you have your list handy and your ready to go. Let me show you how quickly this list will fade. Out of those 50 how many actually want to start a business from their home? Do you have a list of customers and if so would they be repeat customers? What if this was not your first try at a home business? Now some of those on that list are thinking here we go again...right?

I am not saying forget your friends and family, but keep in mind that list your upline wants you to make is not going to build your business.

Fast forward to the world wide web. High speed internet connections and a global opportunity, next stop unlimited leads for your business. No longer do you have to prospect at the mall, bug your family, mail out expensive fliers or worse yet make cold calls after wasting money with buying leads. Become the hunted and quit chasing people that could care less about creating additional income from a home based business!

This business works when you are taught by someone that does not have an agenda with taking your money. If you already have a company or product you like great, don't quit. Just stop spending yourself out of business with options that are not working. Learn from leaders how this business works and it can work for you. I invite you to to learn the 6 things that is critical to your success. Please do not ignore your warm market, just understand that most of them do not want to see you succeed in anything that you do.


Your warm market is a list that I would not ignore, just do not rely on it to build your business.

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