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Articles, tagged with "mail campaign", page 1


28th May 2012

10 Commandments for Successful Direct Mail Marketing

Want to be better at direct mail marketing? Just follow these 10 commandments. Thou shalt build a good list - It’s all in the list. That’s a common saying in marketing. If you don’t have a good list that’s comprised of your target audience, you’re nev...

26th April 2012

Marketing Essentials: Is Direct Mail Dead?

Is direct mail dead in terms of its ability to reach today's consumer? Has it been replaced by other marketing strategies, ones that are much easier to track and simpler to manage? More importantly, has it reached its limitations in terms of how well it c...

22nd March 2012

Insider's Guide to Rental a Mailing List

Does renting a mailing list scare you? For the novice marketer the task of budgeting, researching, obtaining and then finally getting your message out in the mail or via email can be daunting. If you follow these guidelines set forth by Bethesda List Cent...

20th January 2012

8 Reasons Why Email Marketing Works Better!

Why does email marketing consistently deliver solutions that give you greater returns on your investment while affording you're the very best market penetration among direct mailing channels? How is it that email marketers are able to deliver outstanding ...

19th January 2012

How To Use CRM Systems To Measure Your Cost Per Lead

Hollywood tends to glamorize the sales industry, casting devastating handsome actors as the successful salesman with looks to kill and a golden tongue. You'd be forgiven for thinking to succeed in sales you need to be a fine physical specimen or at least ...

17th January 2012

Cost-Effective and Affordable Direct Mail Marketing

In today’s digital world, there are plenty of ways to generate sales and profits. However, direct mail remains to be a potent lead generation material. Even if a lot of businesses today use social media and online ads to promote their business, they still...

03rd January 2012

Automated Email Marketing Can Increase Your Internet Business

You could utilize automatic email promotion to give your internet business a boost and make your marketing a lot more powerful. While you quite possibly know, e-mail promoting is basically 'selling' a item or service to your online subscribers by way of a...

14th December 2011

Postcard Printing—The Best Way to it Stand Out

Drawing high foot traffic to your store would require effective marketing. But because you are likely on a limited marketing budget, you won’t be able to afford expensive marketing strategies. But who said marketing should be expensive? With today’s techn...

24th November 2011

Creating Impressive Catalogs from Beginning to End

Marketing can be a tiring job. It can take several attempts and thousands of dollars before you can come up with an effective marketing campaign. But you need not resort to that. If you know how to create the perfect and most inexpensive marketing materia...

23rd November 2011

Ensure your business stands out with the very best in sign design.

Advertise your company to beat the downturn When a company starts downturn, several established organizations will not be able to respond as rapidly as leaner, smaller activities. That means a downturn could really be beaten if you're ready to get in and ...

21st November 2011

Five Steps To Help Improve Your Direct Mail Campaigns

Even with the recent increases in postage rates, direct mail still remains one of the most affordable and effective options for a company in their marketing and advertising campaigns. In comparison to other forms of traditional marketing like TV, radio an...

18th November 2011

Comparing Telemarketing With Other Mediums of Lead Generation

Acquiring business leads has many mediums in which businesses can utilize. This includes direct mail, mass media, and the more popular method, telemarketing. Businesses can choose to utilize any or all mediums to gather high quality sales leads for their ...

15th November 2011

How to Create Stand Out Direct Mail Marketing Pieces

The common trend today is to use email to deliver marketing messages to prospective customers. But what if most of your emails end up in the spam folder? How are you going to deliver your message to your customers and prospects without getting your email ...

11th November 2011

Simple Guidelines to Effective Direct Mail Postcard Campaign

Delivering your message to the right audience takes careful planning and execution. Let’s say you have the best product and identified the right audience. Now your biggest problem is coming up with the right marketing program that will help tell people ab...

04th November 2011

Envelope Design and Printing Techniques

Why should you invest in an effective marketing program? Although the cost can be prohibitive, it is important that you promote your business in order to tell people that you are open for business. This will allow you to get your business in front of them...

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