Sales Letter Strategies That Add Punch

Copyright 2006. Laura A Hess. All rights reserved.

One of the most important things you can do in your business
is writing your sales letter. But most of us are not
copywriters at heart and there is a special skill to writing
effective sales letters.

There are words and phrases that can make a huge difference
and boost your sales. If you're serious about making sales -
and if you're in business of any kind - sales is what you're
after. There are some simple phrases you can use to jump
start your sales and create success. All you need to do is
replace the X's with the numbers that work for your purpose.

XX free bonuses worth $X,XXX - Using this phrase
improves your sales copy by giving you more leverage with
your prospects. This phrase in your sales letter also provides
incentives so keeps prospects from going to another seller.

XX freebies valued at $X,XXX - This phrase in your sales
letter improves marketing piece of your offer. It tends to
swing your prospects to buying from you.

XX karat - To accelerate your income, use this phrase in
your sales letters. It will swing self-restrained people into
admirers and give your prospects an instant purchasing
belief.

XX full years of - For helping your credibility and validating
your product or service, this phase in your sales letters can
inspire confidence. Your prospects will feel more confident
in their choice to buy from you.

Writing an effective sales letter is an art and every little tip
you hear (and use) can help your sales and your bottom line.
Practice, test, and re-write as you need to. Especially in
an internet business, you can test often and get results fast.




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