Breadcrumb Navigation – Make Your Site More Search Engine Friendly Using this Navigation Aid
By: Arun Kumar | Posted: 04th June 2009
Internet is crammed with websites and every website contains number of web pages. It is almost like a maze in which a user will be lost if he/she has no track of pages and URLs. Hence, Breadcrumb navigation is introduced as a navigation support for users that allows them to keep track of the location within a program or a document and understand the relationship between pages. It has a great use in SEO; therefore, SEO UK professionals widely use breadcrumb navigation to provide an ease to their visitors.
Breadcrumb navigation can be easily understood by following instance. Here the navigation is used for a webpage on ‘adventure holiday in Tasmania (Australia)' in a travel website. The possible breadcrumb navigation can be -
Home > Adventure Holiday > Country > Australia > Tasmania
Many times, breadcrumb contains links that incorporate significant keywords in anchor text; it provides a great SEO benefit. Appearing below the page header, breadcrumb navigation is taken as a basic SEO tool. A keyword infused breadcrumb link leads site for an organic SEO status, which is considered a wonderful deal for the online promotion of site.
An effecting web search engine optimization incorporates numerous breadcrumbs tidbits that includes -
- A check on online catalogues and incorporation of breadcrumbs into that
- The breadcrumb anchor text must be keyword enriched
- The number of crumbs should be limited
- For an effectual SEO, use of abbreviations should be avoided in SEO
- Every letter of the navigation link must be capitalized
- Title should be short
- If the title is short, it should be written in its full version
Breadcrumb navigation is divided into three parts; these are path breadcrumbs, location breadcrumbs and attribute breadcrumbs. They respectively help users in keeping track of path, location and providing information on the category of currently viewd webpage.
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Tags: search engine optimization, anchor text, attribute, web search engine, maze, incorporation, adventure holiday, travel website, page header, online catalogues, seo uk