Possibilities with MBA in Marketing

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MBA is indeed one of the hot courses which students are pursuing all over India. There are two kinds of candidates who are entering into the MBA programs. The first group is the one who have just graduated from their undergraduate course and are looking to equip themselves with necessary business acumen before entering the job market (real-world I like to call it). The second group of candidates are with ample work experience under their belt and they are looking forward to enhance their career and move on to the next level and that’s the reason they need the necessary knowledge, skills and a certificate / degree to move up the corporate ladder. In today’s time, quite a lot of ‘would-be’ entrepreneurs are taking up the MBA programs to better equip themselves with the business know-how.

MBA like other courses provides you with an opportunity to specialize in one of the streams. There is a also an opportunity to graduate with the general management track but here we will look at the most popular specialization with MBA and that is marketing.


When we think of marketing, we generally consider sales. But this specialization has evolved over the time. The students in this specialization generally study sales, marketing, consumer trends, market strategies, product management and market research.

When it comes to the job opportunities, a graduate of MBA in Marketing will have ample opportunities for job in both public and private sectors. Depending upon your interest and inclination, you can very well be a part of direct marketing team or the new age digital marketing team. With the continuous emerging world when the things are going digital for all of us – getting your hands dirty in the digital marketing with open the door which perhaps you don’t even know about at this moment. If you want to know in terms of what titles for the job you can have then you should be able to get titles like marketing manager, brand manager, market research analyst, sales manager, media planning personnel, product manager and internet marketing analyst.


India is dotted with colleges which are providing MBA in Marketing. But as like anything else not all institutions are the same and hence not all degrees will be the same in terms of quality. And your career, to a large extent, depends on the quality education from a reputed institution. Here’s the finding of my visit to one of the top management colleges in Maharashtra.

My recent visit to Nashik has allowed me to foray into the world of B-schools where I happened to visit top MBA colleges in Nashik which are redefining management education for once and all. With international quality infrastructure, international student body, top-notch industry experts in the faculty wing and high level of industry-institute interactions, guest lecturers from eminent industrialists making the MBA education a truly global affair. In order to get into the best MBA program in Maharashtra and other states too, a solid preparation right from subconscious level to your physical being. This will totally help you in finding you place at best business school in Maharashtra and indeed at best MBA program.

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