If you are doing business on the internet it is crucial that you have some network marketing training. Enron was a stock-exchange-listed company, subject to SEC rules and regulations ... yet, they STILL cooked the books. Worldcom did the same. When you see what these guys did despite all the legal regulation, how much stock can you put in the self-serving promotional statments put out by OTHER companies? It's surprising some people never question network marketing companies and their sales numbers and the amounts being made by distributors. You can't just innocently believe what they say. No doubt some of them tell the truth. But many don't. When a company quotes "retention rate," there are a hundred different ways to figure retention rate. A company can just choose the method that gives the result they like best. The only sane action for you is to choose a company based on results that YOU can see or that YOU can actually verify. If you're going to commit your future to building your business with a company, you should actually interview a number of distributors with that company and ask about the work they do and the system they use and their actual earnings. Your best plan is to read any company-published promotion with a grain of salt.
You'd never, ever take any work and not know what you'll make per hour or per week or per month. That would probably be your number 1 or number 2 question. Which makes it pretty unusual how people get into network marketing without knowing the answer to that question. They hope to make a lot of money, but they have no clue what kind of production it will take to produce the income they want. It's pretty easy to come up with the numbers, so there's no reason not to do it. For any income goal - let's say it's $10 - you will need a certain sales volume in your business. Find out what that is. Let's call that X. Next, you need to find out what the average volume per current distributor is. some people order irregularly, some people don't order. What is the actual average monthly volume per distributor? Let's call that Y. and you will know how many people you need in your business to make the income you want. If you need 400 reps to achieve $10,000 a month, you can plan how to do that. If you need 3,500 reps to earn $10,000 a month, then you'll need a different plan. But you can't plan unless you know how many reps you will need.
Long-time network marketer Michael Dlouhy wrote about these ideas and more in his ebook, "Success In 10 Steps." You'll find ideas in this book that really make you sit up and take notice. Chances are, you realize the "go down in flames" rate is pretty high in most businesses. And with most MLM companies, the cards are really stacked against you. Some time back, Dlouhy joined 100 MLM companies and did a comparison of them in a lot of different ways. He discovered some common factors that really cause most new reps to really have no chance to ever be successful in the business. But he also found that if you can avoid those certain problems, you have a real chance to make a long-term living from network marketing, maybe even achieve the "retirement" dream. It's definitely a book worth reading.
You can get a free copy of the classic "Success In 10 Steps" ebook at this website:
http://michaeldlouhy.net