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Search engines such as Google play a major part in the success of websites, this section explains more about how they work, and what is needed to be successful
24th October 2005
Everyone knows that you have to have inbound links into your site in order for the search engines to value it and rank it highly against your chosen keywords. But is it better to buy those links from a link broker or directly from the site itself, or to...
24th October 2005
There is one last step needed to move your website into high gear. This step is both easy and hard to implement. How is that for ambiguity? This technique is called linking.
In this case, linking is when one website connects via a hyperlink to anoth...
23rd October 2005
In part one; we learned that keywords and keyword phrases are an important part of the success of our website. Also, we had a homework assignment.
Pull out your list of keywords and keyword phrases, and we will learn what to do with them.
Since y...
22nd October 2005
GOOD: You have to admit, Google is THE premier search engine in the world. If you've ever wanted to find out about any topic imaginable, chances are you'll find it via the company's search engine. Although MSN and Yahoo! are debating the supremacy issue, ...
22nd October 2005
According to the Google website, the best way to get attention from them is to have a website full of high quality information. This advice appears to be true for other search engines also.
This is why you hear the phrase "Content is King". Your conte...
21st October 2005
One of the best ways to improve your ranking in the search engines is to find ways to get other sites to link to you. The web has always been about "links" and it still is.
Active linking campaigns that you pursued with determination, will be successf...
21st October 2005
Are you looking to the internet as an additional revenue stream for your business? Many companies are these days. Unfortunately, some small business owners believe all they have to do is post a webpage to the internet and sit back and watch the money flo...
19th October 2005
Making your web pages search engine friendly is the basic first step in getting higher rankings for your keyword(s) of choice.
Before optimizing any individual page, you need to choos...
19th October 2005
Search engines and the way they work are constantly evolving. What works today is ineffective or even illegal tomorrow. Writing for search engines is a skill that involves specialist and up-to-date knowledge. Here's what to look out for if you need someon...
19th October 2005
In the last few years, search engine optimisation copywriting in the UK and around the world has changed beyond recognition, as has the way sites are optimised by their design, coding and links. However, the biggest changes have been with SEO copywriting....
17th October 2005
Over the past week, most people have noticed significant changes in the SERPs at Google. Web sites that previously held number one positions have dropped to number 89, and some web sites have disappeared off the Google results pages altogether. As is the ...
17th October 2005
Search engines on the Internet need immediate correction.
The following are the reasons.
Consider mining of any useful information from search engines whether google, msn, yahoo or teoma.
Immediately you will confront with results largely from foru...
17th October 2005
What is SEO?
SEO or Search Engine Optimization (Optimized or Optimizer- google calls it Search Engine Optimizer) is the process of design or re-design of pages of a website to the most searched keywords & phrases and implementation of a bunch of other ...
14th October 2005
Do not use the meta keywords tag. Many people still think of this as a quick fix for SEO. It's not. Google no longer uses it. In fact, it is likely that Google penalizes sites that do employ the meta keywords tag. Yahoo is perhaps the only search engine t...
14th October 2005
1. Use keywords in ad text
Show the searcher that your ad is relevant. Google will display the search keywords in bold in your ad if they're present. This helps your ad stand out from the crowd.
2. Keep ad group keyword list short
Inste...
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