Ever wish pay-per-click marketing or CPA (Cost Per Action) marketing was as easy as copy-and-paste? I won't waste your time trying to sway you it is, because it's not, but all too many affiliates shoot themselves in the foot by focusing all of their attention wherever the competition is fiercest - Google.
Generally PPC beginners would without doubt assume that Google's traffic is every time the highest-converting and most profitable, simply for the reason that it is the biggest game in town. They would be incorrect. In fact, there are other pay-per-click advertising networks out there that can be easier to use, less expensive and now and again even more profitable than Google Adwords.
One of the most repeatedly overlooked is MSN Adcenter. By rights, it should hardly be unknown, given that it is owned and operated by Microsoft, but surprisingly few marketers are taking advantage of the advertising opportunities MSN has to offer.
Sure, MSN may have a smaller amount than 10% of online search traffic, but that still amounts to hundreds of millions of visitors per month. What's more, the quality of MSN's visitors, from a marketer's perspective, is very high - a high percentage of them have made recent online purchases.
MSN Adcenter has some qualities that make it ideal for the beginner, such as the absence of a number of of the more burdensome rules and regulations that stop many beginner affiliate marketers in their tracks. While there are ad quality guidelines, there is no "Google Slap" to agonize about on MSN Adcenter. Ads will not suddenly start demanding $5 or $10 bids per click in order to keep running, and click prices overall can be considerably cheaper than those on Google Adwords in many cases.
Affiliates advertising on MSN Adcenter furthermore do not have to worry about direct linking - unlike Google Adwords, Adcenter has no rules requiring that only one advertiser per keyword link to a specific landing page, so you are under no obligation to go to the effort of designing a squeeze page for your campaigns.
Don't get me wrong - Google Adwords is, and will remain to be, a splendid advertising platform for affiliates. The thing to remember is that despite its size, Google is not the be-all and end-all of online advertising and affiliate marketing - the playing field of opportunities is much bigger than that.
For tips and techniques on how to make the most out of MSN Adcenter, check out http://AffiliateJump.com After you know the secrets of the pros, you possibly will feel like you are literally cutting and pasting your way to a full-time online salary.