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Scott C. Margenau
Member since 27th February 2007

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Displaying 1 to 15 (of 18 articles)
Simply put, your “brand” or corporate image is the impression formed at every point of contact with your prospects and clients. The dictionary definition of “branding” usually refers to th...
One of the most important decisions that a small to medium-sized business has to make is how much money to spend on a marketing budget. Prospects often ask, “How much should I spend on marketing?” The answer is, “It varies by industry and business s...
The Focus of This Webinar Will Be To Teach Business Owners, Executives and Managers: * How to maximize home page conversions for all personality types * Design your web site to be user-centric interactive (2.0) * SEO to boost home page...
The Focus of This Webinar Will Be To Teach Business Owners, Executives and Managers: * How to maximize home page conversions for all personality types * Design your web site to be user-centric interactive (2.0) * SEO to boost home page...
ImageWork's Michael Delpierre will lead the team into a interactive Webinar which will address marketing and branding for small and medium businesses. With the economy slowing down it is essential to "o...
With consumers and businesses being hit with rising gas prices and a stagnant economy, it is easy to assume that we are either in a recession, or heading in that direction. Either way, you need to understand some key marketing facts to be sure that your b...
Every company today has a website. But is your website compelling? Does it reach out to your potential customer base and convert traffic into sales? Views: 0
Are your prospects intrigued and easily guided toward a conversion goal? They should be. Eighty % (or more) of your customers (according to research*) will visit your site before they consider doing business with you. If your site is either poorly de...
1. Marketing 101: Develop a powerful and compelling core message. “Say something, say it well, say it often.” Why should customers buy from you? Why should they even take a second glance? You need to build a powerful message that gets key points acro...
Every business, regardless of its size, needs a blog. I know what you’re thinking: “But I have a professional image to uphold. How can a blog possibly attract new customers and how can it provide them with the information they need?” The answer is s...
All organizations need secure document destruction services as the need of the hour. Data thefts, leakages and misplacements can lead to serious business loss and legal penalties. Failure to shred it can result...
Document shredding companies are a big hit with the corporate sector. These companies have come up in the era of data thefts, leakages and misplacements. Every company has a heap of documents that are confident...
All organizations need secure document destruction services as the need of the hour. Data thefts, leakages and misplacements can lead to serious business loss and legal penalties. Failure to shred it can result...
One of the most important decisions that a small to medium-sized business has to make is how much money to spend on a marketing budget. Prospects often ask, “How much should I spend on marketing?” The answer is, “It varies by industry and business s...
Whether the measure is cost, effectiveness or long-term ROI, outsourcing is the clear winner. If you want your brand to generate sales and profits, here are seven reasons to outsource: 1.Final Outcome - Profits as Proof. Agencies do not represent ove...