Author Information
Joseph Pratt
Member since 30th December 2005
Occupation: Media Analyst
Displaying 1 to 15 (of 48 articles)
17th November 2006
Introduction
There's no doubt that email marketing has gotten a bum rap from abusive spammers. Several thoughts such as long prison sentences for wide scale spammers instantly come to mind in a vague jumble when this practice is mentioned. There's defi...
Views: 43
02nd November 2006
Gaithersburg, MD November 1, 2006 – Size is everything in the online space and the Maryland-based ItsPerformance.com is establishing a giant presence in the banner advertising network world. The ItsPerformance.com network is offering better Return on I...
Views: 34
29th September 2006
Some corporate conglomerates that were eager to offer huge sums for social networking sites (Rupert Murdock paid $900 million to acquire Myspace.com) are now rethinking their stratagem. These buyer-hungry interests are learning that their offers don't mat...
Views: 41
29th September 2006
The uploading and sharing of video on the Internet must be a bonanza for copyright lawyers, be they in defense or prosecution of the practice. In addition to the endless supply of amateur video clips, generations of television and movies, music videos of...
Views: 40
01st September 2006
Thank goodness Hurricane Ernesto was a dud; Floridians deserve a break from hurricanes and the rest of us are certainly not starved for hurricane coverage. As this storm's demise became obvious the cable news teams must have scrambled for alternative sto...
Views: 22
21st August 2006
Last issue you may recall reading "A Tale of Two Duplicities." Now you can enjoy the third and final saga in this trilogy of Internet shenanigans!
This had been a notable week in terms of the deluge of news articles regarding Internet fraud. Perhaps ...
Views: 31
21st August 2006
Don't look now, but there are 1,300+ Internet Protocol TV (IPTV) channels available free of charge on the Internet. And to think that back in the 1980s some thought cable TV was content overload, with its forty some-odd channels (plus cursing). But IPTV...
Views: 35
13th August 2006
This had been a notable week in terms of the deluge of news articles regarding Internet fraud. Perhaps the summer heat and the forecast of temperatures rising into the 100s have an overall noxious effect on people's behavior, compelling them to acquire t...
Views: 35
13th August 2006
Steve Jobs is one the premier names in computing. Almost no one else in the business world, perhaps Warren Buffet or Alan Greenspan, have demonstrated Jobs' EF Hutton-like ability to freeze a room … no, freeze an industry in its tracks to listen when he ...
Views: 39
02nd August 2006
The June 20th cocktail party for Exchange Place could have doubled as a movie set. I was an invited guest representing ICMediaDirect.com and among some advertising professionals thoroughly enjoying views of the Manhattan skyline and park from the Hayden ...
Views: 69
28th July 2006
Here are some things about domain names that I didn't know that were mentioned in a Wall Street Journal article this week featuring a "domainologist":
1) There are roughly 47 million registered ".coms." 2) The letter "a" when used as a word (like I jus...
Views: 137
28th July 2006
When mentioned among SEMs (Search Engine Marketers) in a casual setting, Bid Management Tools, which will be referred to as BMTs in this article, often dampen conversations, like talking property tax law at a cocktail party. This is because many people kn...
Views: 128
17th July 2006
Numbers alone might lead one to think that the end of days is almost here for newspapers, but there's also my personal observation, too. I could go a week without reading a newspaper or seeing one lying around the offices of ICMediaDirect.com. According...
Views: 56
15th July 2006
Ten years from now you'll reminisce about the days before wireless high-speed internet, that dark era when you were tethered to a cabled modem and computer when checking messages. Like life before the cell phone, how did you ever put up with it?
...
Views: 70
12th July 2006
The Internet remains the hottest avenue for advertisers today. ItsPerformance.com uses the latest technology to provide the best solutions available.
Gaithersburg, MD July 10th, 2006 – Today ItsPerformance.com launches the most innovative and effectiv...
Views: 48
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