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Member Since: 21st February 2011
No of Articles: 3
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11th March 2011

Who is not suited to mobile marketing?

Who is not suited to mobile marketing? Don't believe all the hype, there are companies for whom mobile marketing isn't the answer—not yet at least: Those Without the Resources— The mobile marketing industry is still under development, and isn't yet ...

11th March 2011

Mobile website

Mobile website As a whole suite of strong handsets have emerged to compete in the mobile market this year, challenging the iPhone, adoption and usage has reached critical mass. For those without a mobile site, below I overview 5 important consideration...

04th March 2011

5 unique benefits of mobile

Mobile's Unique Benefits Not only can mobile do everything that other mass media channels can do but, as Tomi Ahonen points out in his fantastic blog article, 'Mobile as 7th of the Mass Media' , mobile has five unique benefits that none of the others h...