Copyright (c) 2007 UpLevel Strategies Every consultant has had the feeling: the conviction that your own private service practice is your true calling. Your passion quest. Yet, the mundane details of actually running a business make even the most inspi...

Copyright (c) 2007 UpLevel Strategies An owner of a small business is on her own mission: to stamp out that "Pull the covers over your head while moaning 'I hate my job' and Mondays Suck!" ritual that occurs with a majority of the American population. ...

Copyright (c) 2006 UpLevel Strategies Tradeshows offer abundant opportunities for proactive and positive marketing experiences. Tradeshow and marketing managers are under pressure in today's economy to gain greater visibility. Meanwhile costs for show ...

Copyright (c) 2006 UpLevel Strategies Did you know that you can literally make money while you are catching some z's? There is nothing more rewarding than opening up your email program in the morning and hearing all the email come in filled with sales ...

Copyright (c) 2006 UpLevel Strategies Mark Twain once said, "Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great.' It's true. Have you ever noticed...

Copyright (c) 2006 UpLevel Strategies Introduction Have you ever wondered how some people make success look so darn easy? You are out busting your hump each day to get more clients , have fewer fires, and ultimately squeeze in 5 minutes of peace of ...

Copyright 2006 UpLevel Strategies In an overcrowded marketplace, if you're not standing out, then you're invisible. Establishing a brand is absolutely critical to long term, sustainable business growth ? especially in service oriented businesses. The s...

Copyright 2006 UpLevel Strategies If you're like most small business owners, when you need business you run out and do lots of marketing; then you get so busy working you get have no time to seek out new clients. The money's flowing and you get complac...

Copyright 2005 UpLevel Strategies Have you ever felt a jolt of envy to see a competitor – or even a friend – grinning up at you from a newspaper or trade publication? It kills you, doesn't it? And you know why: you need to become that authority. ...

Copyright 2005 UpLevel Strategies Here is the good news. The hardest sale you will ever make to a customer is the first one. With the first sale, if you deliver on your promise to the customer, you establish a mutually-beneficial relationship. The cus...

Copyright 2005 UpLevel Strategies Blogging has become quite popular for small businesses as of late. I have noticed on PR Leads that there are several story requests for experts to talk about the benefits of blogging for small businesses. So, I decid...

Copyright 2005 UpLevel Strategies One of the most profound statements made on the subject of positioning comes from Louis Carroll's, Alice In Wonderland. When Alice asks the Cheshire Cat which path to take, he responds, "If you don't care where you're...

Copyright 2005 UpLevel Strategies Why do so many new products and service companies fail? Usually for many reasons. Companies often are so enamored of their new product ideas that they fail to do their research, or they ignore what the research tells t...