Author Information
Vikas Malhotra
Member since 16th September 2005
Occupation: E-Biz Consultant
Vikas Malhotra is a successful Internet marketer utilizing both pay-per-click marketing and search engine optimization to increase website traffic. To learn more, visit http://sem.mosaic-service.com
20th September 2005
Before using keywords for your site, it is always better to check for the popularity of these sub theme keywords. Some or all of the tools mentioned in the keywords tools section could be utilized to measure the popularity of these keywords.
Based on ...
Views: 486
20th September 2005
Once the keywords have been decided for the site one has to come up with a strategy to target those keywords across the site. Here is a primer on that.
Keywords Targeting Strategy for Keyword of Single word:
-------------------------------------------...
Views: 309
20th September 2005
To arrive at the set of keywords that:
Describe business correctly (are relevant)
Attract traffic (are popular & are searched for)
Have less competition (are relatively un-optimized for )
Steps
Step I:
Lets start by saying that the for the...
Views: 304
20th September 2005
Once the sites keywords have been finalized it is now time to start using them to optimize the site.The first & most obvious place to start using them is the meta tags of the site.
There are three metatags that we can start to use them with.
Heade...
Views: 399
20th September 2005
The first step in the area of search engine marketing (SEM) is to understand the relevance & importance of keywords. Keywords are the starting blocks of a successful SEM campaign.
So lets dig into this section of SEM (or specifically SEO, search engin...
Views: 470
20th September 2005
This article explains in detail the various issues related to the linking campaign that you will need to mount, to establish your worth in the algorithms of search engines . Some of the issues that we will be tackling in this & subsequent articles are:
...
Views: 263
20th September 2005
We have been discussing trips & tricks to generate one way incoming links into your site. To read the first part of this article read one way incoming links generation.
Then there is a way to generate links with the content that you have not as yet cr...
Views: 363
20th September 2005
Internal Linking – An introduction
----------------------------------
The web as they call it is a mesh of links. The wired world is now being counted for what it is. A Network. The more your pages are wired or integrated into the overall web linking ...
Views: 347
20th September 2005
Keyword can be classified into three categories :
-Single word Keyword
-Multiple word Keyword
-Keywords based on Theme
Keyword(s) are basic raw material used in Search Engine Optimization (SEO). Keyword selection must be done using Keyword Re...
Views: 318
