Author Information
Adele Sommers
Member since 28th August 2005
Occupation: Business consultant and author Adele Sommers, Ph.D. is the author of the award-winning "Straight Talk on Boosting Business Performance" success program. She helps people "discover and recover" the profits their businesses may be losing daily through overlooked performance potential. Adele is currently a freelance business consultant and the president of an award-winning chapter of the Society for Technical Communication (STC). She also has taught college courses on project planning and systems thinking.
Displaying 1 to 15 (of 33 articles)
01st December 2008
Whether you're a corporate CEO, small business owner, manager, supervisor, staff member, consultant, or public servant, I'll bet you feel a strong, compelling desire to increase your company's (or your clients') effectiveness, reputation, and bottom line....
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13th October 2008
Have you ever felt so stymied by your choices that every time you stared down at your "chessboard of life," you weren't sure where you could possibly make a move? If so, you're in good company, since that's where many of us find ourselves at one time or a...
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17th September 2008
We can measure the success of our organizations to a large extent by how much we learn, absorb, and apply from experience. Such organizational learning can occur either intentionally or accidentally!
Therefore, we can assess the strength of our accumul...
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03rd September 2008
The science of persuasion has moved to a new level of intrigue as researchers attempt to discover which kinds of arguments or information help buyers make purchasing decisions. This article focuses on recent findings in this area and suggests how the rese...
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29th July 2008
If you currently have a business plan, how much of it taps your most creative, strategic thinking? Many plans are static, formal documents designed to impress potential financial backers, but do not necessarily serve as dynamic, living visions.
And, if...
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21st June 2008
So much of the brain research today seems to support the idea that what we perceive defines our reality. Isn't it interesting how our perceptions rule our beliefs and actions?
This article examines the role that perception plays in the minds of consume...
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25th April 2008
If you're currently using a suggestion box for your business, are you sincerely considering the recommendations and complaints you receive? If you haven't yet created an input collection system, I encourage you to create one and actively seek to fill it.
...
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01st April 2008
Many people wonder what the future holds with respect to their businesses. Whether you want to predict the future or prescribe an outcome of your choosing, you'll have plenty of company!
Throughout history, we humans have tried many ways to predict the...
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21st February 2008
Developing one's "expert status" is taking the lead as a necessary element of business positioning. Why? Because as consumers, our ability to focus our attention has dwindled dramatically, due to the overwhelming deluge of information and advertising tha...
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29th January 2008
Are you a whiz at predicting the schedule, cost, and resources your projects will require?
Whether your company aims to develop a new product or service, update an existing system, or launch a new Web site, these undertakings will require people, sched...
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20th September 2007
Your team's or your company's success depends on designing circumstances under which people can function most effectively. Creating a stellar organization thereby involves setting the conditions to help people do their very best work. The better you set t...
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17th August 2007
Wherever you are today with respect to growing your company or organization, systematizing your activities is an essential part of setting the conditions for success. Because it's critical to establish a solid foundation before your business starts growin...
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20th July 2007
As you may have guessed, providing great benefit to customers doesn't occur by accident. It comes directly from applying a well-designed value philosophy. What does it take to create outstanding products and services that are not only profitable, but also...
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16th June 2007
Are your company policies and procedures causing your customers frustration and angst?
Well, imagine that a customer who's been with your company for a while with no complaints finally has a reason to contact customer service because of what appears to...
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14th May 2007
Do you experience excitement, enthusiasm, and passion in relation to what you do for a living? If so, you're most likely pursuing your life mission.
On the other hand, do you know what happens when you choose a business direction that's not aligned wit...
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