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Brad Callen
Member since 17th August 2005

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Displaying 1 to 5 (of 5 articles)
Having been in this industry for as long as I have, I often forget some of the basics. Well, it's not that I forget, it's just that I assume that everyone else in the industry has the same knowledge level as I do. So when I get a "newbie" asking a...
I recently had the opportunity to ask questions of some Google staffers. There were some questions I felt I needed to get verification on, so when I had the opportunity via a conference call I took it. In this article I highlight some of the points m...
There are those in our industry who will tell you that PageRank is dead. I've been reading a lot lately about how we are supposed to ignore the green bar in our browser but you know what? I disagree and I'm going to tell you why. For those who don't...
Basic On-Page SEO On-page optimization is often ignored by the top sites on Google - after all, who cares about a few percentage points when you can literally buy your way to the top of the search engine result pages (SERPs) with a bucket-load of inb...
Today, I'm going to try something different. I'm going to go out on a limb here and make a blind assumption about you. "You think that the Q-square formula (quality + quantity) of getting inbound links (reciprocal or one-way) is the best way to increas...