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Lou Castillo
Member since 01st April 2008

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Displaying 1 to 15 (of 15 articles)
The first step is to have a dream about what it is that you want to create and achieve. "Dream!" Let it become wild. Really see it. Touch it. Taste it. Be able to really envision what it is that you want to happen. If you don’t have a dream then ...
Find opportunities by being in the know. You have to know what is happening in your target marketplace. The better prepared you are the better you will be able to take advantage of the opportunities. You will be able to detect those opportunities befor...
If you haven’t moved your business as far along as you want to, here are some quick steps you can take to start your investing. You can’t sit back and wait for that one big deal. Success is the product of applied knowledge. Success is a result of y...
If you are a wholesaler, a landlord, or a rehabber you need to have a web presence. More and more people are turning to the web to find all of their goods. I recently read that between 66 and 75% of homebuyers found their home by searching on the interne...
The internet is an integral part of doing business today. Are you using the internet effectively? Do you have a web presence where motivated sellers can go to get more information? Have you built a list of wholesale buyers? Even private lenders will us...
Let’s take a look at a typical deal that came into one of my students. This is not as great as a wholesale or rehab but it could be a good rental. The after repaired value of the property is $105,000. The seller owes $69,000 and they are paying $650 a...
The trick that I use is that I don’t specifically go out there and look for rental properties. I let them fall into my lap through the marketing that I am doing. By doing extensive marketing I am getting a lot of leads coming in. I always look at eac...
1. Not setting enough funds aside for marketing which causes the marketing to stop. Understand that marketing is the cornerstone foundation to this business. If you’re not marketing, then your business is dying. The way you find really great deals is...
You want to have a lot of leads and your marketing will bring them to you. Drive those leads into a local number even if you are not local to them. They are going feel secure. The prospect list that you are mailing to is going to feel more secure if th...
It is a lot of work getting your direct mail pieces out. What happens is that if you are trying to do everything yourself you finally get to a point that you don’t want to do it anymore. Mail houses are very inexpensive and here’s why. The United S...
If you are doing a lot of pre-foreclosures, what you are going to be seeing is a lot of short sales coming in. What you are going to find is the people owe too much money than you can pay for the house. And the only way for you to be able to work throug...
The other day I had a call from an investor friend who asked how I determine values in this crazy market. The first thing to do is to pull the comparable property sales. Comparable property sales are properties that are as close to the subject property ...
This question came in the other day so I wanted to cover it. If you are trying to buy wholesale property or sell a wholesale property and the purchase price is coming from a conventional lender how does that work? A conventional lender is not going to b...
There are a lot of different strategies out there and if you are looking to create quick cash then the best thing to do is to either wholesale a property or renovate a property. I love wholesaling because it is a quick easy business. You find deals, you...
1. They don’t market to find their deals or more specifically to locate the leads. They run around looking for and chasing these deals. They follow all those standard cheap or free approaches that you hear about: working with real estate agents, calli...