The advokat for Mediaset filed suit in the domestic civil court accusing the popular website and company YouTube of permitting viewers to access and view copyrighted content in the form of four thousand six hundred and forty three video clips, for a total of over three hundred hours of video, without the copyright holder's authorization or permission. The tricky part comes in because YouTube has policies in place to prevent copyright infringement, including the use of video recognition software that will allow copyright holders to identify any copyrighted material on the site. This software allows individuals and companies to look for and find any copyrighted material that has been uploaded in violation of the copyright. As soon as this material is identified and YouTube is alerted, the material is removed from the site immediately. An advokat for YouTube states that legal action and the costs associated with his action are not necessary, because YouTube takes every step possible to protect the rights of copyright holders. Mediaset also warns that this step is not the only option available, and covers only the material that is copyrighted on YouTube, not any advertising revenues lost because the material was viewed on YouTube instead of the television programs controlled by Mediaset. This could mean more legal action and advokat involvement on this issue as well.
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