Radhika Venkata(c).
I subscribed myself to many ezines.I'd love to read articles in them.
First thing I will do is going to article section of the ezine.
I am telling you honestly...I have learned so many things from
these ezine articles.Three aspects of the articles made me think
and to write this article.
When ever you write an article just follow these THREE simple rules:
1. Focus on ONLY one point:
Some articles goes pages and pages. Remember an article is a short and
brief information on any of the topic.
Better not to write long essay type documents. Simply focus on one
point. For example if you want to write on search engine optimization,
take specific point from this vast subject.Like-
=one article on Keywords
=one article on title
=one article on 'how content is good'
=one article on images and 'alt' tags etc.
By this we can discuss each single topic in depth.
2. Make it point by point:
Instead of big paragraphs, slice up big lines and paragraphs in to
short paragraphs and side headings.
This is to make few points stand out clearly from others.If the
reader is in hurry, he can grab main points from these highlighted
sections.
People scan the articles and ads. The highlighted lines and subheadings
should make hem pull in to the body of the article.If not atleast they
should get the idea of the whole article.
3. Tell them straight:
What do you want to tell through your article? Tell it in simple and
clear way.Some articles start with a story end with a story. Readers
don't know what to grab from that article.
Yes...People interested in others stories.But not in those that are
no useful to them.
Put a summary at the end if your article is long with big paragraphs.
So people can go through it easily.
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Radhika Venkata
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