There are many video websites on the internet but the most popular is You Tube which is growing at a phenomenal rate and keeps expanding everyday. Its now one of the top five most viewed websites on the internet and it has changed the way people view videos online.
Videos which are funny or shocking generate the most traffic because they grab the attention of the viewer and provide entertainment. But if you want to generate more targeted traffic for your products and services its best to create instructional videos that teach people how to do something.
If you create an instructional video that is related to what you are trying to sell you will attract visitors who will be interested in your product or service and will therefore be more responsive. You can also create a video that provides a demonstration of your product or service and gives the audience a preview of what its about.
Because you can't automatically redirect people to your website after they have finished watching the video you must display your website link either at the start or at the end. This is why its important to keep your videos short (under five minutes) and to the point because most viewers have a short attention span so you need to show them your website link as soon as possible.
As well as advertising your own website you can also promote other people's products as an affiliate by purchasing your own domain and forwarding it to your affiliate link. If you want to use videos for affiliate marketing its important that don't display your affiliate links because they are usually very long and the viewer will not remember them.
To upload your video you need to create a free You Tube account and follow the simple instructions in the members area. Its important that you create an exciting title for your video that will attract attention and actually get people to view it. You will also need to write a short description that includes your website link and also put all of your best keywords into the tag section so that people can actually find your video.
As video websites such as You Tube become more and more popular the potential for generating traffic becomes even greater so if you want to take of advantage of it you should seriously consider using videos as part of your marketing campaign and start sending targeted visitors to your website for free.
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This article was written by Simon Akers who is the editor of the Marketing Oasis newsletter, a free internet marketing ezine packed with tips to help you succeed and increase your profits: http://www.MarketingOasis.com