The Blackhat World #1 Experience: What Google fails to reveal

Wikipedia describes search engine optimization (SEO) as the procedure of improving the amount or superiority of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Take note of the expression "paid inclusion." What they are referring to is "purchasing links and so on." This is a novel reflection. If you acquire Google ads for your website is that not a "paid inclusion?" If you pay to be in the Yahoo directory is that a "paid inclusion?" Google is like a mom and dad informing their kid do not do what I do, do as I say!

It has been said that Blackhat SEO is mutually a myth and a reality. Everyone doing SEO will have to deal with this procedure} at some moment in time. Not to confront the Blackhat SEO process is to live in denial. The BH techniques these days are the grey and white hat methods of tomorrow. It's an essential truth; innovations regularly occur within the Blackhat community of SEOs. These procedures are considered, tailored, and finally adopted into mainstream SEO. One thing about the BLACKHAT WORLD is that these people are inventive and forward thinking.

It has been said repeatedly that you ought to understand with SEO to appreciate how Google's algorithm can be exploited. This is helpful for lots of reasons however for most it is important for two reasons:

1. You can acquire a decent awareness of your competition and how they obtain the "edge" on Google.

2. You get information and techniques you can employ to advance in the Google search engine.

We are all aware that information is power. What many people don't know is that the majority of Blackhat methods are not Blackhat at all! Blackhat is like a double edged sword.

A number of people have argued that Blackhat SEO is for the feeble. They go to say Blackhatters are individuals you can't win the game and have to resolve to cheating. In my opinion, even if you don't want to use what some call Blackhat SEO to improve your website it is beneficial know your competition and what they are doing. That's only common sense.

Various White Hat purists go as far as claiming that buying aged domains that are expired is Blackhat SEO. In a good business model buying old domains and revitalizing them makes perfect sense. The age of the domain is valuable in Google's algorithm so you have a head start on your competition. And what is the distinction if I want to sell my domain to someone? Going further, is Microsoft's Bing doing Blackhat by buying data and content from Yahoo? All this begs the question; who makes the rules on the Internet?

Fake news reports are often seen as Blackhat. From a marketing strategy they are seen as brilliant. This technique is done everyday by the media but it is never referred to as Blackhat! Really, people throw around the term Blackhat SEO so much it has little meaning.

The BLACKHAT WORLD of SEO is so much more than hacking, rogue bots, keyword stuffing and so on. In fact, hacking is not really viewed as Blackhat by the Blackhat World. The Blackhat World SEO is essentially centered on procedures to advance a website or how to make money online.

Google and Whitehat SEO people would have you believe that automating software to help you in posting in your blogs for instance is Blackhat. They are in opposition to any automated software devoted towards SEO. Granted allot of software and scripts in the BLACKHAT WORLD has been made to make the most of Google. But you just can't paint the Blackhat World SEO with a broad brush. There are so many ways you can utilize that can help your website ranking well in Google that are not from the Dark Side of the Blackhat World.

If you go to any website that offers freelancing you will find countless of Blackhat people from all over the world. They offer to submit your website to thousands of directories for pennies. They tell you that all of these submissions are completed by hand. You have to read between the lines with claims like this.

First, if you are foolish enough to fall for this, a thousand back links to your website will raise a massive red flag for Google if it is prepared in a short period of time. Secondly, your website will soar in the SERPs but you will plummet hard coming down in a very brief time. And, when you take a good peek at your links and you will find out they are from a paid directory and your anchor text is non existent. This is the kind of practice I dub Blackhat.

On the other hand, if you find a reputable person to do this, who took time to acquire quality back links for you and did this over a month, then I would call it White Hat. The intent is employ automated SEO software with restraint so your results seem to be organic or naturally produced. Don't get greedy or stupid.

Here is one final example of automating software for twitter for scheduling and repeating tweets. Automatically tweeting RSS feeds from yours or other blogs is all right as long as the Twitter account has a real person attending it who tweets manually, as well. Again, moderation is the key to making it look organic and natural.

Here is a claim by White Hat people who have lots of cash for Google ads and have no conception of the extreme competition on the Internet nowadays. "If your content is worth a damn you won't need to trick readers or bots with fake substance. I invested time into the content and usability of my site and it's returned a 350% jump in my traffic last year. I'm getting links you can't begin to fake or even buy. Make sites for people, not search engines."

This is great stuff for your "arm chair philosopher." Truth is that you are competing against a lot of Blackhat SEO savvy people who can have their site indexed in 3 days and have a position on the first page of Google in just 4 days! And the odd thing is most are not using Blackhat SEO to do this. If you want to compete these days on the Internet and you want to be noticeable, you need to know the cutting edge of SEO. You have to be aware of what most recent and pioneering ways the BLACKHAT WORLD is doing in terms of SEO.