Will you receive special consideration as a beef jerky distributor?
Work with a business that treats you well; ask about beef jerky distributor discounts, suggested retail pricing, available brochures, credit terms, and agent percentages on large volume direct deals. Look for a manufacturer that focuses on making, not just marketing, jerky products. And be wary of manufacturers who claim to “do it all”; chances are, you’ll be disappointed somewhere down the road.
Are there other beef jerky distributors in your area?
It’s tough to sell a “unique” product if you’re not the only beef jerky distributor in your community enticing retailers to stock your merchandise. Make sure your jerky manufacturer can give you a specific sales territory to maximize your growth and earnings potential; however, don’t expect to be handed the county, city or state of your choosing without a business plan, some related experience, or solid purchasing history.
How much creativity will you have to market your beef jerky products?
As a beef jerky distributor, you’ll most likely have innovative marketing ideas; hence, it’s critical to have the freedom to sell using your “gut”. At the same time, why reinvent the wheel? Ask your partner for ideas that work best in the areas/markets you plan to serve.
Have you tried the beef jerky products you are considering selling?
Finally, try the product before becoming a beef jerky distributor. If you aren’t blown away by the taste, texture, and eating satisfaction of the beef jerky, chances are it’ll be a tough sell. If you can’t say, “This is some of the best beef jerky/beef smokie stick I’ve ever tasted!”, how can you sell it to your customers?
Be prudent, and you can make a decent living as a beef jerky wholesaler.